分类： hanzhen

Entertainment variety shows are becoming less and less attractive.

Author | Mo Dye

# Want to see Song Dandan, Quiet and Summer Xu participate in the variety show together #.

After being baptized by the topic of "Docking Studies" for several days in a row, netizens finally put this topic on the hot search list in an atmosphere of suffocation, horse catching and excitement.The public has been really bored for a long time.

Last Friday, "Flowers and Teenagers" premiered in the camping season. With the help of the guest’s variety IP, it can only be questioned in a harmonious atmosphere that it has lost its "taste of flowers" and was labeled as "boring". The first high-level hot search unlocked by the previously hit "Yearning for Life 6" is also "boring".

Entertainment variety shows are becoming less and less attractive.There are almost no projects that can really be called "explosions" in the variety market that is about to go through half a year. The energy CP of "Half-cooked Lovers" is already in the Spring Festival; Cyndi Wang’s phenomenal turn to red in "Braving the Wind and Waves" failed to heat up the program.

The latest time to "tear" the boring net was "Fifty Kilometers of Peach Blossom House 2" which premiered last Sunday. # Eric Wang rejects Song Dandan’s proposal #, # Song Dandan makes people suffocate #, # Nine-minute text paraphrased in Peach Blossom House # and other topics have swept the hot search, among which the reading volume of the first topic has exceeded 680 million, and other topics have also exceeded 100 million.Embarrassed and suffocated, but the public is constantly in it, feeling a revitalized entertainment variety.

We don’t admire the topic of tearing the scene first, but we are more afraid of a boring entertainment variety. The boring cycle of entertainment variety shows is by no means a simple "topic effect" that can be summarized. Taking this as an opportunity, we also try to explore:When can I really talk about the variety show?

The dilemma of "four unlike": avoiding greed in variety shows

　

The reason why "dock science" can become a new topic that many people deconstruct enthusiastically is that the famous scenes it appears always revolve around one theme: socialization.

Under the explicit label of social cattle and social fear, it is actually difficult to answer the complicated proposition of socialization. "Peach Blossom House 2" simply presents a multi-person social collision in 9 minutes. Individuals and groups, qualifications and personality, generations and interpersonal relationships are all presented in this big dye vat. The feeling of suffocation is magnified to the extreme.

And this kind of intensity focus on a single theme is exactly what most variety shows lack. On social platforms such as Weibo, we have no choice but to find that almost no one can escape the question of the audience’s "four unlike" at present.

In more and more variety shows, what we can see is actually "compounding":Vertical themes want to penetrate the circle, want to have family fun, variety shows should have social issues, take care of reality, etc. When all these are applied to creation, the initial theme will inevitably begin to blur.

"You can’t eat a big fat man in one breath". Although objectively, the market has not yet spawned a new explosion in the post-Ming investigation era, Tencent Video and He Chen’s "Start Reasoning", which is fully overweight, are still highly anticipated by the market, but after the broadcast, the above high praise and short comments have appeared.

This may be related to the positioning of the program. Duo Xiaomeng, the producer of the program, revealed that the program takes into account the needs of reasoning users for reasoning content and the satisfaction of pan-entertainment users in the story. In short, it’s both reasoning and family fun. But it is also this "compatibility" that makes it difficult for both to be more extreme. However, after the first issue, the program is getting better and better, and the popularity of the whole network is rising.

In fact, the logic of the genre theme is to penetrate the circle first, and then to radiate a wider group. For example, this is street dance and China New Rap series. This has also been verified many times in the drama market. However, in the past two years, everyone seems to be eager to realize the circle through the superposition of elements, but the effect is not ideal.

In the camping variety show, the story of Xiao Bai’s growth is "not enough camping" for senior fans, and it is also "the life that the low-end version yearns for" for slow variety users. In order to expand the user base as much as possible, e-sports variety shows are increasingly integrated with multiple elements such as CP candy, draft, training, stars, etc., but they also face the problem that the positioning of the user base is vague and it is difficult to penetrate the circle. In the innovation path of talk show, group synthesis, industry and star amateur are in parallel, and they are still being explored.

The pan-entertaining reality show, in fact, is equally difficult to escape such problems.. Although there are voices calling Yan Min "cry foul" constantly, as of June 19th, the douban score of New Travel Notes dropped to 4.8 again. The condensed version of the real society he created has indeed integrated a large number of social issues, but it is also difficult to take into account the changes in content design and rules, and the lack of resonance of star deformation meters has also led to the program’s effect being less than expected.

The other side of "greed" is that the variety show is getting longer and longer.Up to this year,Almost half of the head variety shows appear in the form of two periods, double shifts or even three or four hours at a time.. Want a complete story line, want a reality show, want to be full of topics, want to be related to social issues, and even meet the brand owner’s exposure time requirements, so we can only extend the progress bar again and again.

More exaggeratedly, at the moment when attracting investment is difficult, the demands of brands are infinitely magnified, and all kinds of patch advertisements and high-frequency sub-broadcasts with full sense of existence have also seriously damaged the quality of content and become the last straw to overwhelm "boredom".

Reality show dilemma: boredom is more terrible

　

If we once laughed off Song Dandan’s relationship with her son Batu in "A Desired Life", now her attitude towards the younger generation in "Peach Blossom House" has really caused public discomfort. Ask about masterpieces, ask about emotional status, "suppress addiction", and treat them differently … The audience seems to find "awkward resonance" in many daily life scenes.

Although at present, the topic popularity of "Peach Blossom House 2" has not yet fully fermented: on data platforms such as cat’s eye and lighthouse, the program popularity value has not yet entered top3. However, if compared horizontally, compared with the camping season of "Flowers Less" which started at the same time,"Docking" has achieved a hot breakthrough.

In the public’s preference for "dock science", in fact, we can see too many shadows of the original "flower science":At least everyone is alive. Although this vivid collision may make people feel uncomfortable. After all, in recent years, the variety of entertainment has become more and more harmonious and beautiful. Even the Tucao Conference, the most offensive art, was once questioned by "whitewashing".

In today’s reality show, "people" are increasingly invisible.Not only do the stars no longer regard Weibo as a circle of friends, but they also set up a "perfect person" in the reality show. Quiet Na Ying staged a sister’s high-end dialogue bureau, full of the art of language, seemingly full of tension and sparks, but there was no loophole. On the contrary, it was the pull of the two and Kelly, which was a bit of a wave sister.

The original reality show was very good at strengthening the drama of the story and increasing the point of view by creating conflicts or connections between people, and the stars also contributed a famous scene. Only when the public began to be "serious", things went in the other direction: for example, the general manager’s label "I don’t want you to feel, I want me to feel" engraved on Huang Xiaoming, and for example, Yang Li, who was repeatedly criticized for her business endorsement because of women’s independence issues.

The boundary of public opinion is extremely difficult to predict. The other side of bold opening may be that it has not yet enjoyed the traffic dividend, but has taken the lead in entering the disputed area. Even the relatively low-risk speculation of CP also faces the risk of dismantling CP, so it has also been rejected by many stars.

One of the obvious manifestations of "boredom" is probably that there has not been a phenomenon of "creating gods by variety" for a long time.At one time, Angelababy was the darling of the variety market because of his running man’s steady position, and tranquility became the darling of the variety market because of his straightforward personality. Summer Xu’s "Princess Disease", Tamia Liu’s wife’s design and Jerry Lee’s big black cow are all indelible memory points.

Recalling this year’s variety market, Cyndi Wang’s sweetness runs through it all the time, and it seems that it is hard to think of too many famous variety scenes. With a little memory, it seems that only the white deer who just joined the running man this season is loved by the public with the characteristics of funny women.Safe seems to be the best choice in this unstable entertainment environment.

In the past two years, variety production has increasingly emphasized the concern for reality and the discussion of social issues, which is certainly an improvement, but it also provides a shortcut for variety production. Just like the nine minutes of suffocation in Peach Blossom House, of course, there are discussions on social issues, but it is also inevitable to question the topic first.

Variety "boring" is the result of comprehensive factors.The summer file is just around the corner. Can the entertainment variety that has been silent for half a year be gradually revitalized? As a summer-limited "Talk Show Conference 5" and "This is Street Dance 5", it is naturally expected to meet the expectations from the market; In addition, the list of Reuters posted on the Internet in the past two days has opened the curtain of "Breaking Through the Thorns", and iQiyi’s "China Rap Summit" has also been revealed to be expected to be booked for the summer.

Video websites have their own head projects, and the mature program mode is also a strong guarantee for the quality of the program. Whether it can break the dilemma of entertainment variety shows may be at stake. The layout of a number of new types of themes, such as Landing on the Round Fish Island, She Other Detective Agency and Major League of Impromptu Comedy, has attracted market attention, but will they get out of the "boring dilemma"? Still need attention.

Variety is about to usher in a new season, and we are also looking forward to a content market that is no longer just dependent on archaeology to get happiness, and we also hope that the variety market that has survived the "cold spring" will usher in the summer.

1905 movie network news Since its broadcast on March 25th, Quest for Guiyang has made the audience see a different Guiyang: it is a summer capital that enjoys a good reputation at home and abroad, and the comfortable and slow pace of life makes people yearn for it. Guiyang is not only a model of China’s eco-city and big data smart city, but also a flavor museum with numerous special cuisines.

There are 98 rivers criss-crossing, and karst landforms make Guiyang like a city floating on water. The second episode of "Shui Yun Yuan Rong’s Dietary Wisdom" takes "water" as the starting point to show the treasures of Southwest China, explore the delicacies of water born of different forms, and lead the audience to deeply understand the ingenious mystery of Guiyang flavor from a new perspective.

Time precipitation Guiyang shuiyun

Water not only breeds life, but also is a skillful craftsman in shaping flavor. It exists in different forms in different spaces, and it is related to rivers, rainfall and various microorganisms, so it also produces different forms of food and flavor.

Local people can not only flexibly use water resources to create delicious food, but also discover more flavor secrets in the process of fighting against humidity, all of which have a subtle influence on Guiyang people’s taste preferences and lifestyle. With the help of the unique local microbial flora, fresh soybeans were fermented into local lobster sauce, which was similar to the Japanese national food natto. However, Guiyang people gave it more room for deduction, and lobster sauce continued to ferment for six months, forming a bean paste-like lobster sauce cake. The complex flavor precipitated over time, bringing more outstanding magical taste. These foods made by different processes such as fermentation are even more stunned by the audience and exclaim that the food after Nirvana’s rebirth is still amazing.

Traditional techniques contain folk wisdom.

There are many rivers in Guiyang, and the annual precipitation exceeds 1000 mm. Such a region and climate have created extremely rich aquatic resources in Guiyang. Rivers pass through mountains, and after hundreds of millions of years, mysterious sinkholes and caves have been created. Cave fishing reflects the local aquatic characteristics. The water temperature is lower than 20 degrees Celsius all the year round, and the fish grows slowly, making the meat more tender and firm. Luo Bangyun, who runs a beancurd shop, uses anti-slip sandals and fishing techniques handed down from generation to generation to collect these delicious fish and shrimp as delicious dishes. Whether it is fried or steamed, or dried fish, the locals who live near the water use their ingenuity to give birth to a new flavor.

Some flavors are fresh and palatable, while others need time to brew slowly. For Wei Xing Wu, an old chef, despite the increasingly developed preservation technology, traditional techniques are more worthy of spreading. Fresh pork is sterilized by hot oil at high temperature, quickly fried into thin crispy skin, and then immersed in lard for preservation.

Relying on oil to isolate water and air, the texture and taste similar to fresh meat can be preserved for more than one year, which is the traditional oil-bottomed meat in Guiyang. Guiyang people have a unique way to preserve food, and these traditional techniques, which have been precipitated over time, are the persistence of craftsmen from generation to generation and the great wisdom of folk food.

Fire and water quenching change surprise: strange food combination collapses everyone

Water is unpredictable and breeds countless delicious foods. In the local area, people come and go in different periods, and a variety of soy products have evolved, which is dazzling. If the quality of tofu is good, the local well water is indispensable. The unique bean curd soaked in green rock, and the bean curd made of chicken minced with soybean milk, all kinds of strange combinations have undergone repeated quenching of water and fire, changing into surprising bean food, which makes people salivate.

Guiyang, located at low latitude and high altitude, has a mild and humid climate, with lush trees all year round, but there are also delicious foods that only appear briefly in autumn — — Purple fungus. Whether cooked alone or with other ingredients, its fragrant and sweet taste has attracted many people. Some viewers lamented: "This short but wonderful existence, just like our life, we should learn to enjoy the happiness of the moment even though we keep walking."

Fire and water blend to light the southwest: Guiyang people understand the hot pot.

As the city with the highest frequency of enjoying hot pot per capita in China, hot pot accounts for half of Guiyang’s diet. In the food logic of Guiyang people, you can’t cook hot pot without ingredients, and there is no single hot pot item that can dominate here. With the broadcast of "Looking for Guiyang", netizens and viewers have also exposed the hot pot food here, laughing that "Guiyang people really understand the hot pot!"

According to statistics, there are new hot pot categories in Guiyang every year. For Guiyang people, whether it’s a pot with rich taste of bittern soup or a pot with sweet and smooth beans and rice, it’s an all-inclusive flavor and a bond to maintain the world. The unique taste of Guiyang is also passed down from generation to generation through this water bond in this ancient food custom.

The program group also said: "In addition to hot pot, there are too many delicious foods here, all with local characteristics. Like delicious and heavy beef soup, elastic and tough cowhide and smooth sour powder, it is a perfect combination. These delicious foods with the smell of Guiyang fireworks carry the memories and thoughts of Guiyang people, as well as the soul comfort of thinking about the source of food. I hope that the audience can experience those’ subtleties’ that cannot be copied in "Looking for Guiyang" and find their own good memories. "

　　Wu yanbing

　　In autumn, the climate is dry and the temperature is low, so all kinds of discomfort symptoms of respiratory tract always love to make trouble in this season. Many people have this feeling. In autumn, their throats are like they can’t be pulled open. They are hot, dry and itchy, and have a lot of phlegm. If they are not careful, they will be harassed by coughing, which will be annoying. Today, let’s talk about why the respiratory tract is fragile in autumn and who is prone to cough.

Cough is not necessarily a bad thing.

　　The respiratory tract is divided into upper respiratory tract and lower respiratory tract. The upper respiratory tract includes mouth, nose, pharyngeal cavity and throat, and the lower respiratory tract consists of trachea, bronchus and lung. Respiratory tract is the internal organ that people have the most contact with the outside world every day, and it is vulnerable to various external stimuli, such as cold, heat, dryness and infection. However, the lung is a relatively "cute" organ. It does not feel hot or cold, pain or touch. Frankly speaking, it has no feeling, and the biggest response to injury is coughing.

　　When the airway is stimulated, the nerve reflex will make the human body produce a series of actions: the glottis are closed, and the breathing muscles contract rapidly to produce exhalation; Because the glottis is closed, the breath can’t go out, and the pressure in the chest cavity rises sharply, which in turn pushes the glottis open; Then, the gas is ejected at high speed, taking out the "bad" things in the trachea — — This is the protective defense mechanism of the lung.

　　Therefore, coughing is not necessarily "sick", and coughing when sick is not necessarily a bad thing. Cough can help people expel germs from the body, which is conducive to the improvement of their condition.

　　Of course, coughing is very annoying. Cough during the day; Cough at night; Talk too much and cough; Cough when inhaling cold air; Especially when coughing violently in public, not only the patient feels uncomfortable, but also others feel nervous. When some people cough violently, they will retch, affect their sleep, and even have pneumothorax. If the pleura on the lung surface ruptures, they will also have chest pain and hold their breath, which will be life-threatening in severe cases. Some patients with severe cough can lead to loss of consciousness, which is called "cough syncope" in medicine. This situation is very dangerous when driving or working at high altitude. Therefore, patients with relevant medical history should go to the hospital as soon as possible for symptomatic treatment.

　　According to the duration, there are three situations.

　　When it comes to coughing, we must first distinguish whether it is a real cough. Some people call the action similar to "clearing throat" cough, usually one or two times, because they feel uncomfortable in the throat or something sticks; Some coughs are habitual actions, which are common in smokers and are mostly caused by pharyngitis. What is really a cough is mostly manifested as a series of coughs one after another.

　　In medicine, cough is divided into acute cough, subacute cough and chronic cough according to the length of cough time.

　　1. Acute cough refers to cough within 3 weeks, mostly cough after infection, which is caused by diseases such as colds and tracheitis;

　　2. Subacute cough refers to cough from 3 weeks to 8 weeks. In addition, this situation occurs in older patients, mainly due to post-infection cough;

　　3. Chronic cough refers to cough with a course of more than 8 weeks. The main causes are cough variant asthma, postnasal drip syndrome (upper airway cough syndrome), eosinophilic bronchitis, gastroesophageal reflux cough and allergic cough.

　　Seasonal cough is mostly caused by these conditions.

　　Cough can appear all the year round, but it happens frequently when the season changes. Because the alternation of cold and hot is obvious when changing seasons, especially in autumn, many people do not pay attention to adding clothes and keeping warm in time, and their immunity is reduced, which will create opportunities for all kinds of bacteria and viruses to invade the human body, and then respiratory tract bacterial or viral infection will occur, and the incidence of cough after infection is higher, and respiratory tract infection is easy to induce cough variant asthma. This is also the main reason why everyone feels that it is easy to cough in autumn.

　　Why do you cough after respiratory tract infection? In fact, post-infection cough is a respiratory symptom caused by airway inflammation repair. After the infection improves, it will be cured by simply using antitussive drugs, and the course of disease is relatively short.

　　The essence of cough variant asthma is the increase of airway sensitivity caused by chronic airway inflammation, which is non-infectious and can be induced by respiratory infection without taking anti-inflammatory drugs. It may or may not be allergic. Although it is called "asthma", the patient has no breathing and his lung function is normal. However, some patients can turn into typical asthma. Therefore, correct treatment can reduce the incidence of typical asthma.

　　The dry and cold climate is very unfriendly to the airway, and the cold itself is a kind of stimulation, while the low temperature reduces the water content in the air, which makes the airway more sensitive when it is short of water, thus leading to cough and wheezing. Nasal cavity can warm and humidify inhaled air, but too dry, breathing with open mouth and strenuous exercise may reduce airway humidity and increase airway sensitivity.

　　In addition, there are allergic factors. In addition to spring, pollen allergy in autumn is also very serious, and both spring and autumn are the seasons prone to allergic cough, allergic rhinitis and asthma.

　　It should be reminded that cough variant asthma, postnasal drip syndrome, eosinophilic bronchitis and allergic cough are all related to allergies to some extent. If there are symptoms such as sneezing, runny nose, itchy eyes and nose, and watery eyes while coughing, it will be very effective to receive antiallergic treatment if you go to the hospital to find out that eosinophils are high and total IgE (immunoglobulin E) is high.

　　Why do diagnostic tests often choose CT?

　　Theoretically, lung CT is not a necessary examination to see cough. In most cases, the lung CT findings of patients with simple cough are normal. Most chronic coughs, such as cough variant asthma, eosinophilic tracheitis, allergic cough, etc., have no obvious lesions in the lungs. Then why do doctors often recommend lung CT examination when they go to the hospital to see a cough?

　　Because doctors must first rule out some serious diseases, such as tuberculosis, lung cancer, bronchiectasis and so on. The treatment of these diseases is mainly to treat the primary disease, not to treat cough alone. Doctors should first see if there is any disease in the lungs, and the best way to "see" the lungs is lung CT and X-ray chest film.

　　Which is clearer, lung CT or X-ray chest film? Lung CT is relatively clear, X-ray chest film will produce many artifacts, and heart blood vessels and bones may also block the focus, so bronchiectasis and lung cancer are mostly diagnosed by lung CT, while infectious diseases such as tuberculosis and pneumonia can be diagnosed according to X-ray chest film.

　　The attending doctor usually asks the patient’s medical history in detail, initially judges the nature of cough and considers what examination to do. For the elderly, patients with chronic cough and hemoptysis, lung CT examination is the first choice. Because the X-ray absorbed dose of lung CT examination is higher than that of chest X-ray film, it is suggested that patients should take the recent imaging results with them when they go to different hospitals one after another to avoid repeated examination.

　　Do I have to take medicine for coughing?

　　Many old people give medicine to their children when they cough, saying, "I want to suppress the disease"; Some patients are afraid of tracheitis, and then turn into chronic cough, and take medicine as soon as cough appears. But as long as it is medicine, there are side effects, especially for children. Therefore, if you don’t have a severe cough, don’t take cough medicine in a hurry, but see a doctor in time to take medicine for the cause.

　　For patients with cough, the doctor’s primary concern is whether there is respiratory infection. If there is a severe cough, the stimulation of the airway may aggravate the inflammatory reaction and delay the improvement of the condition. This situation requires symptomatic medication. Let’s talk about what drugs may be used for cough.

　　● antitussive drugs

　　Antitussive drugs work quickly, but they don’t target the cause. Commonly used antitussive drugs mainly include compound methoxyphenamine, licorice tablets, dextromethorphan, compound codeine syrup, traditional Chinese medicine pulmonary cough, loquat syrup, etc., which can achieve antitussive purpose by inhibiting central and peripheral cough reflex, antiallergic, bronchiectasis and other mechanisms. Among them, compound methoxyphenamine is mostly used to treat acute and chronic cough, and compound dextromethorphan solution is often used to treat cough after a cold.

　　Most western medicine antitussive drugs are compound preparations, which may include antitussive, chlorpheniramine, pseudoephedrine, etc., with relatively more side effects, but little impact, so you can take them with confidence. Taking chlorpheniramine will cause drowsiness, which is not suitable for professionals who need to concentrate on their work, such as drivers. You can change other antitussive drugs according to your doctor’s advice.

　　It should be noted that most western medicine compound antitussive drugs have the same ingredients or substitute ingredients, so do not take them at the same time.

　　● Antiallergic drugs

　　Commonly used antiallergic drugs include loratadine and cetirizine, which are suitable for cough caused by allergic factors, especially for patients with allergic rhinitis.

　　Among them, montelukast is a relatively safe drug for treating asthma and allergic rhinitis, and can be used simultaneously with other antiallergic drugs.

　　In addition, among inhaled hormones and bronchodilators, salmeterol and fluticasone, budesonide and formoterol are commonly used to treat cough variant asthma, eosinophilic tracheitis, allergic cough, etc., which can reduce the probability of patients developing typical asthma while relieving cough.

　　Many patients are worried about the side effects when they hear hormones. In fact, these drugs have been on the market for a long time, and the incidence of serious side effects observed is very low, which is relatively safe. It is important to gargle in time after inhalation to remove the excess drugs in the mouth.

　　Low acid inhibitor

　　Include omeprazole and lansoprazole, which can inhibit gastric acid secretion, and is mainly used for gastroesophageal reflux cough.

　　● Antibiotics

　　Including cephalosporins, azithromycin, etc., mainly used for cough caused by infection.

　　Low expectorant drugs

　　Including eucalyptus, acetylcysteine capsules, ambroxol hydrochloride, fresh bamboo juice, etc., which can dilute sputum, and sputum is not easy to cough up and is suitable for postnasal drip syndrome. However, routine use is not recommended for dry cough.

　　Health tips

　　How to distinguish "COVID-19" cough from common cough?

　　Now China is making every effort to prevent and control the COVID-19 epidemic. When it comes to "cough", it will inevitably make people nervous. So, what’s the difference between a cough caused by Covid-19 and a cough caused by a common respiratory infection?

　　In view of the complexity of symptoms caused by Covid-19, it is impossible for patients to screen for infection by themselves. Clinically, in addition to fever, Covid-19 infection can sometimes be characterized by simple cough (mostly without sputum), which can also be the only first symptom of COVID-19 patients.

　　Therefore, if you have a cough, you should pay attention to the symptoms of cough and go to a regular hospital in time if you have a history of epidemiological contact. At this time, don’t buy or take medicine by yourself, so as not to delay the diagnosis of the disease and cause the spread of the virus.

　　(Author: Beijing Chaoyang Hospital, Beijing Institute of Respiratory Diseases)

　　Even after the impact of the epidemic, the domestic cosmetics market still maintained a growing trend. The business data center of the financial media CBN recently released a survey on cosmetics consumption. The report showed that the field of cosmetics showed a trend of personalization and skin care with data: the consumption scale of skin care cosmetics increased more than six times in three years, while the proportion of skin care makeup was over 90%, among which BB cream /CC cream had the highest growth rate. Among consumers’ demands for the efficacy of skin care cosmetics, moisturizing is the core demand, and herbs, ancient prescriptions and essence are the main publicity points of skin care cosmetics. "Combination of makeup and nourishing" has become a new trend of makeup consumption. On the one hand, consumers’ promotion of skin care requires that products can achieve skin care effect while maintaining beauty; On the other hand, make-up brands try to combine their functions through continuous product innovation and research and development.

　　

　　Taking the legendary light and soft focus liquid foundation as an example, the functions of liquid foundation and skin cream are combined through product development and ingredient collocation. According to the feedback from users, this product has a good hiding power. After application, it can hide the true color of skin and give users an ideal complexion. It can also hide tiny flaws, and the whole makeup feels natural and shiny. Consumers are very satisfied with this effect. After a day’s experience, you will also find that the whole makeup is very durable, and it will be very docile after being applied to the skin, and there will be no makeup removal; In addition, the legendary light-transparent soft focus liquid foundation in this life has strong ductility and fine powder quality, and the embarrassing phenomenon of "powder sticking" has almost never appeared.

　　

　　Many consumers think that this liquid foundation has no heavy and greasy feeling after use, especially after cleansing, and there is no obvious tension on the facial skin. This is because Legend has been light in this life and has its own maintenance function. Its herbal makeup, which is more suitable for orientals, makes the skin’s day’s work stress-free. For example, its rich ganoderma lucidum stem extract can enhance the metabolism of skin cells and improve the skin protection function; The extract of Grifola frondosa fruiting body can enhance the moisturizing ability of cells; Mushroom mycelium extract is rich in biological enzymes, which can enhance the skin barrier and help nutrient transformation and absorption. Based on the above herbal ingredients, it is said that this life is light and transparent, which protects the skin, conceals the blemishes and beautifies the skin, and achieves the effect of being light and transparent.

　　

　　With its excellent product strength, the legendary light-transparent soft focus liquid foundation has become a highly recommended item for many platform beauty experts once it is listed, and its excellent use experience has made fans "plant grass". Looking at the development of the whole makeup industry, we can see that consumers’ concept of skin care is changing, their knowledge of ingredients and efficacy is deepened, their trust in professional doctors is improved, and their awareness of scientific skin care is enhanced. They need personalized makeup to express themselves, and at the same time pay attention to the integration of makeup and nourishing to reduce the burden on the skin. In this process, beauty brands such as Legend Life continue to exert their efforts in quality upgrading, technological innovation and channel assistance, and constantly push the industry forward.