作者： admin

　　Beijing, May 17 (Zuo Yukun) "The sales price increase of new commercial housing in 70 large and medium-sized cities has generally expanded, and the increase of second-hand housing has risen and fallen." The National Bureau of Statistics announced on the 17th that the housing price data of 70 cities in April showed that.

　　The price of new houses in four first-tier cities rose by 0.6% month-on-month, with an increase of 0.2 percentage points over the previous month; The prices of new and second-hand houses in 31 second-tier cities rose by 0.6% and 0.5% respectively from the previous month, an increase of 0.1 percentage point over the previous month.

　　Is it normal that the regulation of the property market in many cities has been tightened and house prices are still rising? When will housing prices usher in an inflection point?

　　Chongqing and Guangzhou led the gains, and the heat of first-tier cities spread to the second line.

　　"It was originally expected that the data in April may fall rapidly, but from the market performance, most cities are still active. In particular, centralized land sales have led to hotter hot markets, and cities such as Chongqing and Guangzhou have become new leaders in the upward trend of market prices. " Zhang Dawei, chief analyst of Zhongyuan Real Estate, said.

　　In April, the prices of new houses in first-tier cities such as Beijing, Shanghai, Guangzhou and Shenzhen rose by 0.6%, 0.3%, 1.1% and 0.5% respectively. The prices of second-hand houses in Beijing, Shanghai and Guangzhou rose by 1.2%, 0.9% and 1.2% respectively, while Shenzhen was flat.

　　The regulation effect of Beijing, Shanghai and Shenzhen’s property market is remarkable. The price increase of new houses in Shanghai and Shenzhen has faded out of the top 30, and Guangzhou’s "leading the way" may surprise many people.

　　According to Li Yujia, chief researcher of Guangdong Housing Policy Research Center, the chaotic phenomenon of talent buying houses is the main driving force for the warming of Guangzhou property market and the direct reason for the regulation and overweight. During the "May 1" period, all transactions in the new housing market in Beishang Shenzhen plummeted, with Shanghai dropping 59%, Shenzhen dropping 43%, Beijing dropping 33%, and Guangzhou increasing 109% year-on-year.

　　From the Ministry of Housing and Urban-Rural Development’s interview with Guangzhou and Guangzhou’s interview with District 6 to the "Suiliutiao" new property market policy, the real estate financial policy has been tightened and the threshold for talents to buy houses has been raised. Talents to buy houses need to pay social security for one year, and the period of VAT exemption in District 9 has been raised to five years … … Guangzhou has recently taken frequent measures to regulate the property market.

　　Li Yujia predicted that "after Guangzhou’s regulatory policy was tightened at the end of April, the price limit policy was obviously strict. Combined with the transaction volume, the policy effect will begin to appear in May."

　　Sales price index of new commercial housing in 70 large and medium-sized cities in April 2021. Screenshot from National Bureau of Statistics official website

　　At the same time, the heat of the property market in first-tier cities has further spread to second-tier cities.

　　"The price of new houses in Chongqing increased the most from the previous month. Recently, there have indeed been many speculations about housing. Especially this double centralized underground supply, the overheated land transaction in Chongqing has attracted everyone’s attention. " Yan Yuejin, research director of the think tank center of Yiju Research Institute, said.

　　Chen Xiao, an analyst at Zhuge Housing Search Data Research Center, pointed out that Chongqing completed its first centralized land auction on April 28, and the enthusiasm of housing enterprises for bidding was high. Many plots were sold at a high premium, and even the floor price record in Chongqing was refreshed. The heat can be seen. To a certain extent, it boosted the heat of the Chongqing property market.

　　"Chongqing’s new home prices rose for the first time, leading hot cities, which means that with the gradual upgrading of regulation, the property market heat has been transmitted from first-tier cities to general second-tier cities." Li Yujia said that the cities with the highest growth rate are basically weak second-tier cities. The property market in first-and second-tier hot cities was controlled, but the property market in non-hot second-tier cities began to rise.

　　The turning point of the second-hand housing market appears, but it is still the focus of regulation.

　　"However, in the case of a large increase in the price of new houses, the price increase of second-hand houses in first-tier cities has dropped significantly. The most important thing is that many regulatory policies introduced by first-tier cities are related to regulating the second-hand housing market, and the policy effects are gradually emerging." Lu Qilin, research director of 58 Anjuke Real Estate Research Institute, said.

　　Lu Qilin pointed out that most of the second-tier cities still focus on the new housing market, while the second-hand housing transactions in first-tier cities account for more than 70%. The decline in the price increase of the second-hand housing market will be gradually transmitted to the new housing market in the second half of the year, thus guiding the price stability of the entire real estate market.

　　According to the data of the National Bureau of Statistics, the sales prices of second-hand houses in four first-tier cities rose by 0.8% month-on-month, and the growth rate dropped by 0.2 percentage points from last month. After the introduction of the second-hand housing guidance price in Shenzhen, the house price increased by zero for the first time, which was obviously controlled.

　　Sales price index of second-hand houses in 70 large and medium-sized cities in April 2021. Screenshot from National Bureau of Statistics official website

　　"The turning point of the second-hand housing market appeared in April." Xu Xiaole, chief market analyst of RealData, believes that the price increase of first-tier cities and hot-spot second-tier cities such as Hefei and Chengdu has narrowed compared with last month, mainly because the regulation effect of first-and second-tier hot-spot cities continues to appear, the superimposed market falls seasonally, and the market expectation weakens, which drives the second-hand housing market to adjust back after peaking in March.

　　Li Yujia also believes that at present, the credit lines of hot cities have been tightened in an all-round way, second-hand housing loans have been tightened, and interest rates have also climbed. According to this logic, it is expected that the second-hand housing market will cool down in the second half of the year.

　　"From the performance of the follow-up market, the supervision of second-hand housing should also be the key." Yan Yuejin said that at present, among 70 cities, 28 cities have increased by more than 5% year-on-year, and the number exceeds that in March. This shows that local governments need to be alert to the overheating of second-hand houses and strictly control the market price order, especially in school districts.

　　On April 30th, the Political Bureau of the Communist Party of China (CPC) Central Committee held a meeting, which rarely mentioned "school district housing" and proposed "to prevent the speculation of housing prices in the name of school district housing".

　　Under strict control, why is the price increase still expanding?

　　Interview with the Ministry of Housing and Urban-Rural Development, rectification of intermediary, business loan and land supply reform … … Compared with the real estate regulation in the first quarter, the real estate regulation was upgraded in April. According to the agency’s rough statistics, in April, the monthly real estate regulation and control set a new record for the year, reaching 51 times, and the cumulative regulation and control times reached 186 times during the year.

　　But under such control, why is the price increase still expanding?

　　"The expansion of the increase shows that the market is under pressure. In other words, all kinds of funds are still accelerating into the property market, and this risk needs attention." Yan Yuejin told Zhongxin.com that "policy tightening only excludes some people from entering the market. However, people who need to buy houses may still accelerate their entry. If the contradiction between supply and demand is not resolved, it will be reflected in housing prices. "

　　"Whether the subsequent housing prices will turn around depends on credit control and local policies. According to the current tone and control actions, there may be a turning point and stabilization in house prices. " Yan Yuejin said that this requires further control of cities with rising signs on the basis of existing regulation.

　　Specifically, on the one hand, it is necessary to continue to suppress and strictly control the property market, crack down on the speculation of existing housing projects, and prevent the chaos of screening customers and bundling sales in some urban housing enterprises; On the other hand, it is necessary to continue to increase land supply, especially to urge housing enterprises to actively supply projects.

　　Where you live, what is the trend of house prices? How much is it per square meter?

　　Combating "professional food eating" according to law requires multi-dimensional efforts.

　　4,276 online orders and 3,896 malicious refunds were filed.

　　● The so-called "professional eating goods" means that some online shoppers take advantage of the loopholes in the rules of the online platform and ask merchants to "only refund and not return" to "eat goods", and some "eating goods" will take the opportunity to ask merchants for high compensation.

　　● "Professional eating goods" does not require much capital or much professional knowledge, and it is almost zero threshold. Nowadays, it has even developed a black and gray industrial chain that teaches the method of "eating goods" and sells personal information and makes false certificates.

　　● The accountability for "professional eating goods" should not stop in the civil field, but also start from criminal and administrative aspects. Relevant departments should strictly enforce the law in accordance with relevant laws and regulations, and will never tolerate such malicious acts. Those that constitute criminal offences should be severely cracked down and the illegal idea of "professional eating" should be completely dispelled.

　　□ Our reporter Zhang Wei

　　In less than 4 months, 4,276 orders were placed on Taobao, and 3,896 malicious refund orders were filed, of which 3,787 were successfully refunded, with a total refund amount of more than 200,000 yuan — — Guangdong man Hongmou’s "appetite" is really not small. Recently, the Internet Court in Hangzhou, Zhejiang Province ruled that Hongmou should bear tort liability and compensate the plaintiff Taobao for 1 yuan’s money and lawyer’s fees of 10,000 yuan.

　　This is not the first time that "professional foodies" have stumbled. Not long ago, in the first case of "professional eating goods", which was widely concerned by the media, Hunan woman Zhou placed 633 orders in more than one month and applied for 624 refunds, but refused to return them. This behavior was recognized by the court as destroying the shopping ecological environment, disturbing the social and economic order and damaging the public interest.

　　The "Legal Daily" reporter learned that Taobao recently sued a number of "professional foodies" claims.

　　Many experts said in an interview with the reporter of Legal Daily that 1 yuan’s money compensation is symbolic. The court ruled that the defendant abused members’ rights, and defined the above-mentioned "refund without return" as a malicious act "not needed for daily consumption", which is a manifestation of the rule of law of the platform and is of great significance for building a good online business environment.

　　At the same time, the accountability for "professional eating goods" should not stop in the civil field. The experts interviewed believe that we can also start from criminal and administrative aspects. The relevant departments should strictly enforce the law in accordance with relevant laws and regulations, and will never tolerate such malicious acts. Those that constitute criminal offences should be severely cracked down to completely dispel the illegal idea of "professional eating goods".

　　Black ash industrial chain has been formed.

　　Threaten a refund but don’t return it

　　Like Zhou in the first case of "professional eating goods", Hongmou frequently placed orders and returned them online, and then just filled in a false logistics number. In fact, the "returned" goods will never reach the merchants.

　　Hongmou and Zhou represent the rise of a "new profession", that is, "professional eating goods". The so-called "professional eating goods" means that some online shoppers take advantage of the loopholes in the rules of the online platform and ask merchants to "only refund and not return" to "eat goods", and some "eating goods" will take the opportunity to ask merchants for high compensation.

　　"88 yuan takes the introductory course, and returns the book once", "Eat food and find me", "Go and help me type the link, and come back to find the owner to get the red envelope" and "Can this goods get on the bus" … … Conversations like this are the "jargon" between "professional foodies".

　　"Professional eating goods" does not require much capital or much professional knowledge, which is almost zero threshold. Nowadays, it has even developed a black and gray industrial chain that teaches the method of "eating goods" and sells personal information and makes false certificates. There are a lot of post-90 s and post-00 s "foodies" groups. Both Zhou in the first case of "professional foodies" and Hongmou in the second case are born in 1999. A large part of the "professional foodies" are students after 00.

　　Their methods are exactly the same. After receiving the goods sent by the merchants, they apply for "refund only", "intimidate" the merchants to refund for various reasons, and eat the goods themselves. These are the "food-eating" skills they have learned from the relevant QQ "food-eating" groups.

　　Why is "professional eating goods" handy? In fact, "professional eating goods" relies on the rules that are beneficial to buyers based on the principle of good faith and set by Internet platforms such as e-commerce and take-away. Unfortunately, this provision of protecting consumers’ rights and interests in good faith has been used by "professional foodies" in practice.

　　"The lifeline of Taobao is to provide a good guarantee for consumer rights. After more than ten years of development, Taobao and sellers have jointly built a consumer protection system, mainly to build consumers’ confidence in online shopping. " Taobao said in the indictment.

　　Taobao believes that trying to obtain illegal benefits by various means for the purpose of returning goods not only makes the seller lose the payment, but more importantly hurts the trust between the seller and the consumer. At the same time, it also destroyed the honest, fair and healthy shopping ecological environment painstakingly built and maintained by Taobao, interfered with the normal operation of Taobao, and infringed on the management rights enjoyed by Taobao on the platform.

　　Accused of abusing membership rights

　　The court found that the infringement was established

　　Taobao’s prosecution is not only for itself, but also for the operators of the platform. Yang Yang (a pseudonym), a businessman who once encountered "professional eating goods", said: "Taobao is doing this for our small sellers. After my question was fed back to the platform, the second one who received us has been looking for various departments to coordinate this matter."

　　In the platform autonomy rules, we can also see Taobao’s vigilance against such behaviors as "professional eating", such as the rights of registered members and the rules for determining whether the relevant behaviors are malicious. The Taobao Platform Service Agreement clearly stipulates that consumers’ purchase behavior "should be based on real consumer demand" and "there must be no malicious purchase of goods/services, malicious rights protection and other behaviors that disrupt the normal trading order of Taobao platform".

　　For the abuse of members’ rights, the Regulation on Market Management and Violation of Taobao is defined as "the behavior that members abuse and maliciously use the rights granted by Taobao to harm the legitimate rights and interests of others and hinder the operation order of Taobao platform". Among them, the lack of willingness to trade, malicious use of the convenience of the refund process to achieve other profit-making purposes, and abnormal frequent refunds after purchasing goods, affecting the normal trading order "belong to the abuse of membership rights.

　　In addition, Taobao also provides measures to deal with the abuse of members’ rights, such as blocking abnormal orders, restricting complaints, blocking comments, restricting members’ login, and sealing up accounts.

　　In the above two cases, Taobao believes that the malicious refund behavior of Hongmou and Zhou belongs to the abuse of member rights, which seriously violates the service agreement, interferes with the operation order of Taobao platform, and has caused serious negative impact on Taobao’s economy and goodwill. Therefore, it filed a network tort liability lawsuit with the court, demanding that Hongmou and Zhou compensate for the losses.

　　After trial, Hangzhou Internet Court held that the specific data reflected in the evidence was enough to show that the defendant’s application for refund only obviously did not conform to ordinary people’s shopping habits, and the reasons for refund were repetitive and single, which was enough to be defined as abusing the rights of Taobao platform members, damaging the reputation of Taobao sellers who operated honestly and legally, interfering with the normal operation order of Taobao, and making Taobao spend more human and material resources to deal with the defendant’s false complaints, causing actual losses to Taobao, and directly destroying Taobao and the whole society’s joint advocacy and efforts to build it. The defendant’s fault behavior violated the civil rights and interests of Taobao and should bear the tort liability.

　　After Hongmou was sued, he never appeared. Because it could not be served by ordinary means, the court served the litigation documents to it in accordance with the law. During the trial, Hongmou was legally summoned by the court and refused to appear in court without justifiable reasons. In the end, the court tried in absentia according to law, and sentenced Hongmou to compensate Taobao for its economic loss 1 yuan and attorney’s fees of 10,000 yuan.

　　Create a fair and honest environment

　　Completely dispel the idea of eating goods

　　Gao Yandong, director of the Internet Law Research Center of Guanghua Law School of Zhejiang University, believes that Taobao’s claim for 1 yuan’s money may be only symbolic in terms of the amount, but in the judgment, the court found that the defendant abused the member’s rights and defined the above-mentioned "food-eating" behavior of refunding without returning goods as a malicious act not required for daily consumption, which is a manifestation of the legalization of platform rules.

　　"The platform strictly follows the corresponding laws, regulations and other norms when formulating rules, and the written rules are legitimate in form. At the same time, the relevant rules timely extract and define important keywords in the content setting, respond to the latest platform management issues, conform to the needs of current platform construction, help to effectively solve the new network crimes, help to carry out judicial practice, and provide reference for court trials. " Gao Yandong said.

　　According to Liu Jiahui, a member of the lawyers’ group of China Consumers Association and the executive director of the Beijing Society for the Protection of Consumers’ Rights and Interests, the court’s decision plays an important role in maintaining an honest, fair and healthy online shopping ecological environment. Although the compensation for 1 yuan’s money is only a symbolic punishment, the normative significance of the judicial decision is even more crucial. The purpose of Taobao’s prosecution is for a fair and honest platform order and a good business environment, which embodies the public welfare value of supporting millions of businesses.

　　Gao Yandong believes that the case of "professional eating goods" will have good social effects: first, it can make many businesses trapped by such malicious acts get rid of the passive situation, reduce the direct losses caused by malicious acts such as "professional eating goods", and also reduce the indirect losses caused by the loss of customers; Second, it can make consumers come into contact with more real evaluation, fully understand the goods, and thus buy more favorite goods; Third, it can make the platform avoid being involved in too much energy by such false complaints, so as to better manage and provide users with better services; Fourth, it can stabilize the market economic order, promote the smooth operation of online shopping mode and maintain a good network ecological environment.

　　Gao Yandong suggested that the accountability for "professional food eating" should not stop there, but should also be attacked from more dimensions. Criminally, when the fictional goods of "professional eating goods" have quality problems and other facts, they only apply for a refund but don’t return it, and the refund amount reaches the legal amount involved in the crime, which can be considered as fraud; When "professional eating goods" threatens to give bad reviews, forcing merchants to give up recovering goods or even ask for compensation from merchants, and it reaches the legal amount, it can be considered as extortion; When "professional eating goods" gives false bad reviews, which damages the reputation of businesses and commodities, and it is in line with the provisions on the standards for the prosecution of economic crimes that "the amount of direct economic losses caused to others is more than 500,000 yuan" or "seriously hinders the normal production and business activities of others or leads to suspension of production or bankruptcy" and "causes adverse effects", it can be considered as a crime of damaging business reputation and commodity reputation.

　　Administratively, with the implementation of the Interim Measures for Handling Complaints and Reports in Market Supervision and Management on January 1, 2020, such malicious acts will not be recognized as "purchasing for daily consumption", and malicious complaints will not be accepted by market supervision and management departments. "The relevant departments should strictly enforce the law in accordance with relevant laws and regulations, and will never tolerate such malicious acts and completely dispel them ‘ Professional eating ’ Illegal thoughts. " Gao Yandong said.

Truth one:

College education is the easiest way to find a job.

Students who graduated from junior college should put down their knives first … Don’t get me wrong, when I say "easy to find a job", I mean the fierce competition when applying for a job. Xu Tangyang calculated how fierce the competition is when job seekers with different educational backgrounds are looking for jobs through the relationship between supply and demand in the market and the probability of getting interview opportunities. Judging from the results,Job seekers with college education have the lowest competition intensity in finding a job.

This shows at least one problem-many jobs will not shut out junior college students just because of their academic qualifications. Even if you only look at white-collar jobs, 38% of them require college education or above, accounting for the highest proportion of all academic qualifications. Especially in the fields of procurement, trade, real estate and design, the proportion of college students is very high.

Truth 2:

Second-tier and below cities are the home of college students’ employment

If you think that "a master’s degree is not as good as a dog", then your vision may be limited to the Fifth Ring Road in Beijing. Second-tier and below cities have the largest employment population. Xu Tangyang found that many positions don’t recruit too many junior college students in first-tier cities, but they have become the "home" for junior college students in second-tier cities. Niu Bobai, an e-commerce expert interviewed by Xu Tangyang, changed three jobs before entering P&G, all in Shandong, some in prefecture-level cities, and some in charge of the township market.

Such occupations include advertising sales, financial sales, medical sales, sales technical support, industrial design, visual design, interactive design, e-commerce operation, content operation, business operation, marketing, human resources, accounting, operation and maintenance, and so on.

To some extent,Among the tens of millions of small and medium-sized enterprises in second-tier and below cities, college graduates are the main players in maintaining the normal operation and vigorous development of economic capillaries.. Their identities may be business owners, technical backbones, and sales to open up the market … In short, they can be various professional functional persons to ensure the normal operation of enterprises.

Truth three

College students don’t like going out of the province very much, and they are not obsessed with Beishangguang.

Xu Tangyang found that 65% of college students tend to stay in the provinces where they study, which is much higher than that of undergraduates and graduate students. For example, only 25% of undergraduates who graduated from colleges and universities in Jilin Province prefer to stay in local employment, and 47% of college students will choose to stay. Interestingly, the younger college students are, the more inclined they are to stay and work in the province.

In addition, the proportion of college graduates who prefer to work in first-tier cities is only 19%, which is the lowest among all academic qualifications. Similarly,Young college students also don’t like first-tier cities very much. In the future, there may be more and more college students willing to build their hometown.

Truth four

College students’ employment choices are flexible, and they don’t have to be professionally "matched"

Judging from the requirements of professional background and skills, only about 20% of college students have engaged in real "professional counterparts" after graduation.Computer is the college major with the highest proportion of counterpart employment., but only 36%, in contrast, the proportion of counterpart employment of computer majors is as high as 74%.

Other college majors with a high proportion of counterpart employment include: electronics, accounting, design, architecture and medical treatment. The junior college majors with the lowest proportion of counterpart employment include: management, electromechanical machinery, and financial economy.

Where are the college students who have no counterpart employment? Then look down.

Truth five

Do sales at most before 95, and do operations at most after 95

19% of the "pre-95" junior college students have made sales, which is the career destination with the highest proportion. In contrast, only 11% of the post-95 junior college students are engaged in sales, and the main career destination of this group of young people has become operational positions, accounting for 19%. Miss Yue Yuan, interviewed by Xu Tangyang, also said that at the job fair of her college, almost all the jobs she saw were sales.

Truth six

College students majoring in computer have the highest salary, followed by journalism.

Not surprisingly, college students majoring in computer science can get the highest salary after graduation, but there is also the biggest gap with undergraduate students majoring in computer science-the salary difference between college students and undergraduate students reaches 2500 yuan for job seekers within five years of graduation. On average, the monthly salary gap of all majors is 1300 yuan.

The most surprising thing is that college students majoring in journalism not only get the salary level second only to computer majors, but also have the smallest gap with undergraduates. In the first year of graduation, the salary gap between college students and undergraduates majoring in journalism is only 300 yuan. This is related to the fiery short video and live broadcast industry in recent years.

Online celebrity, who shouted "junior college students are the soul of junior college students, and junior college students are also people", is also the creator of the hot word "migrant workers". As online celebrity’s life counterattack, he relies on short videos. A college student who has studied accounting for five years mentioned that she can get a monthly salary of 4,000 yuan in Hangzhou, but another girl with the same education earned more than 8,000 yuan because of her live broadcast. The rise of short videos and live broadcasts has made many college students majoring in news catch up with the trend.

Truth seven

It is not difficult to enter the industry, but it is also easy to encounter development bottlenecks.

Xu Tangyang saw that among the positions that require more than 10 years of work experience, the proportion of accepting college education is less than 5%. With the increase of working hours, college graduates have to face more intense competition when looking for jobs.

One year after graduation, the average salary gap between college students and undergraduates is 15%. With the increase of working years, the gap will gradually widen to 77%. In contrast, the salary difference between undergraduate and master will not change significantly with age.

Emerging industries have attracted a large number of college students’ employment, such as film and television media, e-commerce, and Internet-related operations and designs, but it seems that older college graduates have not enjoyed this round of dividends.

In addition, the proportion of junior college students engaged in management posts is not high. After 15 years’ work, 10% of undergraduates will be engaged in senior management positions, and the proportion of masters is 17%, but only 6% of junior college students.

To sum up,If you look at the long-term development of your career, college education is really easy to face bottlenecks.

Truth eight

College students want to earn a high salary, they’d better do sales, and then write codes.

How do college students counterattack in income? We have counted the positions on the recruitment platform with a monthly salary of more than 20,000 and recruiting college students, of which 25% are sales and 23% are Internet technical posts, which may be one of the reasons why college students chose to do sales before 1995.

Truth nine

College students are the main force of entrepreneurship.

Perhaps it is the limited development in the workplace that makes more junior college students consider being their own bosses. Xu Tangyang found that,Among the recruiters on the platform, college degree accounts for more than one third. Among entrepreneurs under the age of 30, the proportion of college students is the highest among all academic qualifications.

The total number of market players in China has exceeded 160 million, and innovation is not entirely driven by highly educated talents. Niu Bobai, who has difficulty in promotion at Procter & Gamble, has set up his own online shop, and now his annual income has reached 2 million. Yue Yuan chose to be a junior college graduate, and then he was admitted to the MTI (Master of Translation) graduate school of Zhengzhou University. Now, she has opened a company for postgraduate training, with dozens of teachers, and has successfully trained more than 200 candidates ashore.

Truth ten

College students will not be more partial to college students when they become bosses.

Xu Tangyang found that 32% of the positions posted by recruiters with college degrees require college degrees, while the proportion of positions posted by recruiters with bachelor degrees is 34%. Among the positions of recruiters with college education, "unlimited education" and "below college education" account for a larger proportion.

* Reprinted from BOSS direct employment, transferred to invasion and deletion.